How a company makes money and where the structure starts breaking
We follow the mechanics of a business: which revenues carry the operation, which costs hide fragility, and which changes turn a commercial promise into a structure that can scale.
What we are watching
Monetisation, subscriptions, managed services, adoption mechanics, asset conversions, and models that clean up margin or relocate complexity without solving it.
Where it is being decided
In pricing, revenue structure, fixed versus variable cost, product adoption, operating dependence, and the line between selling software and selling labour disguised as software.
Why it matters
Because a business model is not judged by its story, but by its ability to sustain growth, margin, and returns without living off exceptions or one-off revenue.
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Business Models

AT&T Bundles Internet and Mobile for a Fixed Price, but the 'Trick' Reveals More than It Conceals
AT&T has launched OneConnect, a package that combines mobile data and home internet into a single bill. The question is whether it truly delivers value or just binds customers closer to the service.
Diego Salazar6 minLatest articles
Ryanair Exits Europe and Focuses on Morocco with Portfolio Logic
As it cuts routes in mature markets, Ryanair is aggressively expanding in Morocco, signaling a surgical rebalance of its saturated portfolio.
Lime's Subscription: A Challenge to Public Transport
When an electric scooter is cheaper than a monthly bus pass, the issue is not the bus fare: it’s that someone validated passengers' silent complaints with real data.
When the Franchise Devours the Franchisee
The bankruptcy of the Applebee's operator in Florida is not just a seasonal accident; it's the predictable result of a structure where fixed costs escalate.
40 Stores, No Value Proposition: The Autopsy of a Retailer that Died from Price
A fashion retailer in the UK faces extinction with 40 stores open due to a lack of buyer. The issue lies deeper: an offering that never justified its existence.
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The Cancel Button That Changes Subscription Economics
When governments mandate easier cancellation options, friction-based subscription models are exposed: forced retention is not a competitive advantage but a deferred liability.
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The Self-Updating Car Redefines Automotive Margin Calculus
Automakers are realizing that hardware is no longer the final product. Revenue now comes after sale, changing the entire financial model.
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Ryanair Exits Europe and Focuses on Morocco with Portfolio Logic
As it cuts routes in mature markets, Ryanair is aggressively expanding in Morocco, signaling a surgical rebalance of its saturated portfolio.
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Weight Watchers Changes Leadership Amid Internal Crisis
Weight Watchers' new leadership structure signals a deeper organizational crisis rather than a straightforward transition.
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Weight Watchers Changes Leadership Amid Internal Crisis
Weight Watchers' new leadership structure signals a deeper organizational crisis rather than a straightforward transition.

The Self-Updating Car Redefines Automotive Margin Calculus
Automakers are realizing that hardware is no longer the final product. Revenue now comes after sale, changing the entire financial model.

OpenAI Acquires a Media Company and the Distribution Logic Just Doesn't Add Up
After spending $6.4 billion on consumer hardware, OpenAI now acquires a content company. Before celebrating the 'vision', it's worth auditing who's capturing the value.

The Delta and American Express Partnership: Lessons for SMEs
Delta and American Express built one of the most profitable partnerships in corporate history, demonstrating that collaboration can unlock greater value for SMEs.

Microsoft's Copilot: Selling Hope Before Results
Microsoft defends the traction of Copilot while analysts confirm that adoption remains marginal. The dilemma isn’t technological—it’s about the real value for users.

Two Brothers, Twenty Thousand Dollars, and One Billion Eight Hundred Million in Revenue
Matthew Gallagher built a telehealth company valued at $1.8 billion from his home in Los Angeles with just one employee and no venture capital.
Diego Salazar7 min
Plex Introduces a Paywall Where There Was Once Free Access
Plex has begun charging its loyal user base for a service that was previously free. This development highlights an ongoing tension in the streaming model.
Tomás Rivera6 min
Bed Bath & Beyond Acquires Three Storage Companies and Tests Its Integration Capabilities
Marcus Lemonis announces the purchase of The Container Store, Elfa, and Closet Works as pivotal for Bed Bath & Beyond's growth. The underlying operational architecture will determine if this is genuine expansion or just asset accumulation.
Francisco Torres7 min
The Cancel Button That Changes Subscription Economics
When governments mandate easier cancellation options, friction-based subscription models are exposed: forced retention is not a competitive advantage but a deferred liability.
Javier Ocaña6 min
Sam's Club Raises Membership Fee and Reveals Hidden Business Insights
Sam's Club is increasing its annual membership fee, showcasing a loyalty model that many competitors struggle to understand.
Camila Rojas7 min
The Costly Pivot: The Buy-Side Model Trap of Direct Digital Holdings
Direct Digital Holdings boasts a 28% growth in its buy-side segment while its net loss skyrockets to $27.7 million. Growth isn’t a business model with an unsustainable cost structure.
Diego Salazar7 min
Blackstone Sells 5,000 Apartments in Madrid: Financial Logic Behind the Move
Blackstone has concluded the largest multifamily transaction in Spain since the 2008 crisis. This article explores the financial mechanisms behind this sale.
Javier Ocaña7 min
Novo Nordisk Prices Its Plan B
Novo Nordisk has turned its flagship drug into a discount subscription service. This commercial offering is actually a delayed market validation experiment.
Tomás Rivera6 min
Instagram Plus and Meta's Bet on Funding Through Its Creators
Meta is testing a subscription package for creators on Instagram, reflecting a significant shift in its revenue model.
Javier Ocaña6 min
The Silent Debt That Drowns SaaS Startups Before Scaling
Every patch a SaaS startup postpones isn't just a technical decision; it's a financial liability quietly accruing interest until the market demands payment.
Diego Salazar7 min
When the Extinction of a Species Becomes an Administrative Decision
A committee in Washington could authorize oil and gas companies to operate in critical habitats for the endangered bowhead whale. This decision reflects the broader implications of extractive economies on biological systems.
Gabriel Paz7 min
OnePlus Exits Physical Stores in India and Reveals Charging Issue
OnePlus is withdrawing from physical retail in India, shifting entirely to digital channels, as detailed in a report by Business Standard.
Sofía Valenzuela6 min
AudioBo and the Quiet Business of Selling to the Long-Term Fan
A macOS tool for converting audio to M4B audiobooks reveals more about product architecture and true willingness to pay than a hundred pitch decks.
Tomás Rivera7 min
$240,000 Checks for Workers: What KKR Did Right That No One Else Replicates
When KKR sold CoolIT, frontline workers received an average of $240,000 each. This wasn't philanthropy; it was deliberate financial architecture with measurable outcomes.
Mateo Vargas6 min