
Hyundai Bets on More Than 100 Models Before 2030 and Raises Its Margin Target
On August 26, 2026, in Seoul, Hyundai Motor presented to investors the most ambitious roadmap in its recent history: more than 100 vehicle launches and renewals by 2030, an operating margin target raised above 9%, and a capacity expansion plan of 1.27 million additional units. The backdrop is uncomfortable: in the second quarter of 2026, the company reported an operating margin of just 5.8%, down from 7.5% in the same period the previous year.
Mateo Vargas7 min

















