Salesforce and Evidence-Based Marketing: When AI Matters Only If Charged per Work Unit
Salesforce exceeded expectations last quarter, yet the market reacted negatively to its guidance, signaling a shift toward measurable AI productivity.
Archive: Artificial Intelligence
All articles published in English, by date, category and author.
438 articles · Page 19 of 19
The AI Megacycle is Redesigning Venture Capital Like a Building: Less Decoration, More Structural Support
As AI becomes infrastructure, venture capital shifts from funding promises to paying for durable advantages, resulting in more concentrated capital and tougher exits.
When the Customer is the Pentagon: The Clause that Decides if Your AI Scales or Breaks
The clash between the Pentagon and Anthropic is a negotiation over product control, not a philosophical debate.
The Software Sell-Off Tests the Value of Subscription Models
The software stock decline on February 23, 2026 invites a review of what sustains a subscription. Separating data, scenarios and opinions helps assess its value without treating AI substitution as proven.
Advertising on ChatGPT: A Financial Survival Shift, Not a Product Experiment
OpenAI is testing ads on ChatGPT to free users in the U.S. It's a financial survival strategy, not just monetizing a new channel.
HubSpot's Strategy: Shared Value in Acquiring Starter Story
HubSpot invests in content as a growth engine by integrating Starter Story to enhance its shared value ecosystem.