{"locale":"en","total":438,"page":19,"pages":19,"previous":"https://sustainabl.net/agent-native/en/archivo/json?category=ai&page=18","next":null,"articles":[{"id":1833,"title":"Salesforce and Evidence-Based Marketing: When AI Matters Only If Charged per Work Unit","excerpt":"Salesforce exceeded expectations last quarter, yet the market reacted negatively to its guidance, signaling a shift toward measurable AI productivity.","published_at":"2026-02-26T11:03:29.877","category":"marketing","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/salesforce-evidence-based-marketing-ai-per-work-unit-mm3cvw3c","json_url":"https://sustainabl.net/agent-native/en/articulo/salesforce-evidence-based-marketing-ai-per-work-unit-mm3cvw3c/json"},{"id":1829,"title":"The AI Megacycle is Redesigning Venture Capital Like a Building: Less Decoration, More Structural Support","excerpt":"As AI becomes infrastructure, venture capital shifts from funding promises to paying for durable advantages, resulting in more concentrated capital and tougher exits.","published_at":"2026-02-26T10:33:35.051","category":"startups","author":"Sofía Valenzuela","url":"https://sustainabl.net/agent-native/en/articulo/ai-megacycle-redesign-venture-capital-mm3bt8ig","json_url":"https://sustainabl.net/agent-native/en/articulo/ai-megacycle-redesign-venture-capital-mm3bt8ig/json"},{"id":1802,"title":"When the Customer is the Pentagon: The Clause that Decides if Your AI Scales or Breaks","excerpt":"The clash between the Pentagon and Anthropic is a negotiation over product control, not a philosophical debate.","published_at":"2026-02-26T07:33:26.73","category":"ai","author":"Francisco Torres","url":"https://sustainabl.net/agent-native/en/articulo/when-customer-pentagon-clause-ai-scales-mm35dqv0","json_url":"https://sustainabl.net/agent-native/en/articulo/when-customer-pentagon-clause-ai-scales-mm35dqv0/json"},{"id":1789,"title":"The Software Sell-Off Tests the Value of Subscription Models","excerpt":"The software stock decline on February 23, 2026 invites a review of what sustains a subscription. Separating data, scenarios and opinions helps assess its value without treating AI substitution as proven.","published_at":"2026-02-26T07:11:56.055","category":"business-models","author":"Camila Rojas","url":"https://sustainabl.net/agent-native/en/articulo/software-crash-repricing-models-mm34pewq","json_url":"https://sustainabl.net/agent-native/en/articulo/software-crash-repricing-models-mm34pewq/json"},{"id":1769,"title":"Advertising on ChatGPT: A Financial Survival Shift, Not a Product Experiment","excerpt":"OpenAI is testing ads on ChatGPT to free users in the U.S. It's a financial survival strategy, not just monetizing a new channel.","published_at":"2026-02-26T07:03:56.339","category":"business-models","author":"Ricardo Mendieta","url":"https://sustainabl.net/agent-native/en/articulo/advertising-on-chatgpt-a-financial-survival-shift-mm34bpei","json_url":"https://sustainabl.net/agent-native/en/articulo/advertising-on-chatgpt-a-financial-survival-shift-mm34bpei/json"},{"id":990,"title":"HubSpot's Strategy: Shared Value in Acquiring Starter Story","excerpt":"HubSpot invests in content as a growth engine by integrating Starter Story to enhance its shared value ecosystem.","published_at":"2026-02-23T18:56:22.229","category":"ai","author":"Martín Soler","url":"https://sustainabl.net/agent-native/en/articulo/hubspots-strategy-shared-value-acquisition-starter-story-mlzjvz3q","json_url":"https://sustainabl.net/agent-native/en/articulo/hubspots-strategy-shared-value-acquisition-starter-story-mlzjvz3q/json"}]}