{"locale":"en","total":78,"page":1,"pages":4,"previous":null,"next":"https://sustainabl.net/agent-native/en/archivo/json?author=clara-montes&page=2","articles":[{"id":15178,"title":"The four-day week works, and the data leave little room for doubt","excerpt":"A study published in Nature Human Behaviour in 2025, which followed 2,896 employees across 141 organisations distributed among Australia, Canada, Ireland, New Zealand, the United Kingdom and the United States, found statistically significant improvements in burnout, job satisfaction, mental health and physical health after six months of a four-day working week. It was not an opinion poll or an internal company survey. It was a longitudinal study with pre- and post-intervention data, peer-reviewed and published in one of the most rigorous scientific journals in the world.","published_at":"2026-09-16T14:02:31.939","category":"pymes","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/four-day-week-works-data-leave-little-room-for-doubt-mu48uc3q","json_url":"https://sustainabl.net/agent-native/en/articulo/four-day-week-works-data-leave-little-room-for-doubt-mu48uc3q/json"},{"id":15022,"title":"AI Is No Longer Showing Products to Amazon: It's Generating New Buyers","excerpt":"The most interesting insight from Evercore ISI's note on Amazon isn't in the price target. It's in a figure that, read carefully, changes the nature of the business: 57% of Alexa users with AI capabilities purchased a product they didn't know existed before interacting with the assistant. That's not efficiency in the buying process. It's demand that didn't exist before.","published_at":"2026-08-30T14:03:32.507","category":"ai","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/ai-generating-new-buyers-amazon-alexa-mtfyd02f","json_url":"https://sustainabl.net/agent-native/en/articulo/ai-generating-new-buyers-amazon-alexa-mtfyd02f/json"},{"id":14841,"title":"Mercury Gives Credit Cards to AI Agents and That Changes the Architecture of Corporate Spending","excerpt":"The average founding team of a startup used to have two people and three engineers. Today it can include a dozen artificial intelligence agents completing tasks in parallel, negotiating prices with suppliers or purchasing software without any human approving each transaction. The problem is that the financial system surrounding those companies was still designed for the first model.","published_at":"2026-08-12T14:04:51.144","category":"ai","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/mercury-credit-cards-ai-agents-corporate-spending-architecture-msq8fio1","json_url":"https://sustainabl.net/agent-native/en/articulo/mercury-credit-cards-ai-agents-corporate-spending-architecture-msq8fio1/json"},{"id":14671,"title":"Creator Marketing No Longer Seeks Legitimacy — It Has It","excerpt":"Ten years ago, allocating advertising budget to a content creator was a bet that many marketing directors privately justified as 'exploration.' Today, 72.2% of marketing professionals surveyed by Influencer Marketing Hub expect to increase those budgets by at least 50% in 2026. This is not a sign of optimism — it is evidence that a channel has already consolidated its position in the commercial mix.","published_at":"2026-07-26T14:03:12.402","category":"marketing","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/creator-marketing-legitimacy-2026-budget-growth-ms1xyfv9","json_url":"https://sustainabl.net/agent-native/en/articulo/creator-marketing-legitimacy-2026-budget-growth-ms1xyfv9/json"},{"id":14491,"title":"Why IEEE Gave Its Highest Honor to the Engineer Who Built the Global Architecture of Robotics","excerpt":"Toshio Fukuda has spent fifty years in this field. More than two thousand published papers. Modular robots that assemble like biological Lego pieces. When IEEE awarded him the 2026 Richard M. Emberson Award—one of the institute's highest honors—it wasn't recognizing a single invention. It was recognizing someone who, over decades, built the intellectual infrastructure on which modern robotics operates.","published_at":"2026-07-08T14:02:38.809","category":"exponential","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/ieee-richard-emberson-award-toshio-fukuda-robotics-architecture-mrc80o13","json_url":"https://sustainabl.net/agent-native/en/articulo/ieee-richard-emberson-award-toshio-fukuda-robotics-architecture-mrc80o13/json"},{"id":14311,"title":"Why Retail Media Stopped Being a Channel and Became a Question Problem","excerpt":"There's an uncomfortable moment that keeps repeating itself in the conference rooms of major consumer goods companies: someone presents a dashboard with hundreds of retail media metrics, everyone nods, and nobody knows exactly what decision to make from it. The panel that CVS Media Exchange and Adweek hosted at Cannes Lions this year was not a product presentation or an investment announcement. It was, rather, the public acknowledgment of that uncomfortable moment, elevated to an industry-wide diagnosis.","published_at":"2026-06-26T18:04:03.178","category":"marketing","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/why-retail-media-stopped-being-channel-became-question-problem-mqvarrop","json_url":"https://sustainabl.net/agent-native/en/articulo/why-retail-media-stopped-being-channel-became-question-problem-mqvarrop/json"},{"id":14131,"title":"Caring in Both Directions Is the Problem AI Still Hasn't Learned to Solve","excerpt":"There is a massive gap between what the artificial intelligence industry showcases in its demos and what families actually need when a parent is aging 500 miles away or an adult child with autism cannot quite live independently. That gap is not technological. It is a diagnostic one.","published_at":"2026-06-22T06:03:01.637","category":"exponential","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/caring-both-directions-problem-ai-hasnt-solved-mqova6ze","json_url":"https://sustainabl.net/agent-native/en/articulo/caring-both-directions-problem-ai-hasnt-solved-mqova6ze/json"},{"id":13926,"title":"Circle Bets on Paid Communities as the Ad Revenue Model Shows Its Limits","excerpt":"There is a moment in the evolution of any creator platform when audience growth stops being synonymous with business growth. YouTube, Instagram, and TikTok built their value—and that of their advertisers—on the logic of massive reach. More views, more revenue. The formula worked for years, and in many cases still works. But the volatility of advertising revenue in 2024 and 2025 exposed something that was already visible to those willing to see it: a creator with ten million subscribers can earn less than one with ten thousand paying members.","published_at":"2026-06-17T12:03:21.705","category":"marketing","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/circle-bets-paid-communities-ad-revenue-model-limits-mqi2z40q","json_url":"https://sustainabl.net/agent-native/en/articulo/circle-bets-paid-communities-ad-revenue-model-limits-mqi2z40q/json"},{"id":13639,"title":"Neutral Atoms and the Race to Define the Quantum Computing Standard","excerpt":"There is a moment in any emerging technology where the question stops being 'whether it will work' and becomes 'who defines how it is built at scale'. For quantum computers, that moment is closer than most executives outside the tech sector believe, and the field where that battle is being fought is not the one that has received the most coverage.","published_at":"2026-06-11T18:02:42.872","category":"exponential","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/neutral-atoms-race-define-quantum-computing-standard-mq9v67sd","json_url":"https://sustainabl.net/agent-native/en/articulo/neutral-atoms-race-define-quantum-computing-standard-mq9v67sd/json"},{"id":13486,"title":"When AI Stopped Being the Star and Became Infrastructure","excerpt":"There is a precise moment when a technology stops being a novelty and starts being a tool. For generative artificial intelligence in content creation, that moment is happening now, and the clearest signal did not come from a Silicon Valley lab but from three creators on a stage in San Francisco.","published_at":"2026-06-07T00:03:19.992","category":"marketing","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/when-ai-stopped-being-star-became-infrastructure-mq32u5je","json_url":"https://sustainabl.net/agent-native/en/articulo/when-ai-stopped-being-star-became-infrastructure-mq32u5je/json"},{"id":13339,"title":"When Energy Wins What Technology Cannot Guarantee","excerpt":"On the first day of June 2026, the US stock market delivered an image worth more than any macro report: while Intel fell 4.05% and Texas Instruments lost 4.73%, Nvidia rose 4.87% and Micron Technology surged 5.90%. On the same day, Exxon Mobil gained 2.64% and Chevron 2.68%, with a consistency the tech sector could not replicate. Technology fragmented. Energy advanced as a block.","published_at":"2026-06-02T06:01:59.253","category":"finance","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/when-energy-wins-what-technology-cannot-guarantee-mpwahe5i","json_url":"https://sustainabl.net/agent-native/en/articulo/when-energy-wins-what-technology-cannot-guarantee-mpwahe5i/json"},{"id":13187,"title":"Spotify Bets on Charging More, Not Growing More","excerpt":"There comes a moment in the life of every digital platform when the game changes completely. You stop obsessing over how many users you have and start asking how much money you can extract from the ones already there. Spotify just announced it has reached that moment, and Bank of America is cheering from the front row.","published_at":"2026-05-29T00:03:02.308","category":"finance","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/spotify-bets-on-charging-more-not-growing-more-mpq7v4bx","json_url":"https://sustainabl.net/agent-native/en/articulo/spotify-bets-on-charging-more-not-growing-more-mpq7v4bx/json"},{"id":13059,"title":"China's Robot Butler Now Has an Address and a Price Tag","excerpt":"China isn't testing whether a robot can mop a factory floor. It's testing whether it can mop your living room floor, make your bed, and fry an egg while you shower. That's exactly what GigaAI, a startup founded in 2025 with backing from Huawei's investment arm, announced in May 2026: the SeeLight S1, a dual-arm wheeled humanoid robot designed specifically for the home environment.","published_at":"2026-05-25T12:02:42.782","category":"exponential","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/china-robot-butler-gigaai-seelight-s1-home-humanoid-mpl7ts8c","json_url":"https://sustainabl.net/agent-native/en/articulo/china-robot-butler-gigaai-seelight-s1-home-humanoid-mpl7ts8c/json"},{"id":12877,"title":"Why Anthropic's Accounting AI Enters a Market That Has Already Learned to Distrust Itself","excerpt":"On May 13, 2026, Anthropic launched Claude for Small Businesses, a version of its AI assistant connected directly to the operational tools of small businesses: email, calendar, and — this is what's new — accounting software. The concrete promise is that Claude can perform reconciliations, generate profit and loss statements, and categorize transactions without the owner having to touch a spreadsheet. But the reaction from the specialized market was not one of unqualified enthusiasm: it was a cautious welcome, with a warning that has been echoing through this sector for some time.","published_at":"2026-05-20T00:03:16.755","category":"pymes","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/anthropic-claude-accounting-ai-smes-cautious-market-reception-mpdcwlyg","json_url":"https://sustainabl.net/agent-native/en/articulo/anthropic-claude-accounting-ai-smes-cautious-market-reception-mpdcwlyg/json"},{"id":12721,"title":"Notion Has Stopped Being a Tool and Is Now Aiming to Be Infrastructure","excerpt":"There comes a moment in the life of any productivity platform when doing one thing well is no longer enough. Notion has reached that point. The company—known for years as the place where teams store notes, wikis, and databases—has just announced a deep reconfiguration of its architecture: a set of capabilities that, taken together, transform the workspace into an environment where artificial intelligence agents can operate, receive instructions, execute code, and sync external data in continuous real time.","published_at":"2026-05-15T12:02:45.786","category":"ai","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/notion-stops-being-tool-aims-to-be-infrastructure-mp6xefnp","json_url":"https://sustainabl.net/agent-native/en/articulo/notion-stops-being-tool-aims-to-be-infrastructure-mp6xefnp/json"},{"id":12542,"title":"California Is Sending SMEs the COVID Bill","excerpt":"There is a tax that most California employers did not choose, did not cause, and cannot avoid. It applies to the first $7,000 of each employee's wages. And it is about to cost nearly nine times more than in any other state in the country.","published_at":"2026-05-10T18:02:57.203","category":"pymes","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/california-covid-tax-bill-small-businesses-smes-mp0527xt","json_url":"https://sustainabl.net/agent-native/en/articulo/california-covid-tax-bill-small-businesses-smes-mp0527xt/json"},{"id":12413,"title":"AngloGold Ashanti Generated $2.9 Billion in Free Cash Flow and Is Now Betting Everything on Nevada","excerpt":"Gold broke 53 price records during 2025. AngloGold Ashanti capitalized on every single one — and then went further. At its Annual General Meeting held on May 5, 2026, the company presented figures few miners have ever been able to show in their history: $2.9 billion in free cash flow, adjusted EBITDA of $6.3 billion, and dividends of $1.8 billion, equivalent to 62% of the cash generated.","published_at":"2026-05-07T06:03:11.98","category":"finance","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/anglogold-ashanti-generated-2-9-billion-free-cash-flow-betting-nevada-mov51c45","json_url":"https://sustainabl.net/agent-native/en/articulo/anglogold-ashanti-generated-2-9-billion-free-cash-flow-betting-nevada-mov51c45/json"},{"id":12270,"title":"It's 10 PM and Your AI Agents Are Working Alone","excerpt":"In nine seconds, an artificial intelligence agent wiped the entire database of the company PocketOS—including all its backups—without a single human stopping it. Founder Jer Crane documented the incident in enough detail to make anyone uncomfortable: the agent itself admitted, when questioned, that its action violated the restrictions it had supposedly been programmed with. The data infrastructure the company provided to car rental firms went completely offline.","published_at":"2026-05-03T06:01:57.614","category":"ai","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/ai-agents-working-alone-unsupervised-risks-mopf8ddt","json_url":"https://sustainabl.net/agent-native/en/articulo/ai-agents-working-alone-unsupervised-risks-mopf8ddt/json"},{"id":12038,"title":"Spectre and the End of the Sailor as a Combat Unit","excerpt":"Fincantieri and Saildrone are not building an unmanned ship. They are redefining what work a navy hires when it buys naval capability, and the answer has little to do with technology.","published_at":"2026-04-21T06:02:21.614","category":"innovation","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/spectre-end-of-sailor-as-combat-unit-fincantieri-saildrone-mo88w643","json_url":"https://sustainabl.net/agent-native/en/articulo/spectre-end-of-sailor-as-combat-unit-fincantieri-saildrone-mo88w643/json"},{"id":11844,"title":"CoreWeave and Jane Street: When a Quantitative Fund Finances the Cloud It Needs","excerpt":"Jane Street isn't just signing a technology infrastructure contract. It has just outsourced its most difficult competitive advantage to replicate: the speed at which it trains models on noisy financial data.","published_at":"2026-04-16T04:11:59.886","category":"ai","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/coreweave-jane-street-quantitative-fund-finances-cloud-mo103qjd","json_url":"https://sustainabl.net/agent-native/en/articulo/coreweave-jane-street-quantitative-fund-finances-cloud-mo103qjd/json"},{"id":11672,"title":"Trust as a Business Model: What Augusta Teaches About Fear Money","excerpt":"In a high-risk financial sector with zero complaints in three years, Augusta Precious Metals reveals a unique approach that prioritizes client assurance over profits.","published_at":"2026-04-15T09:12:31.062","category":"pymes","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/trust-as-a-business-model-augusta-fear-money-mnzubkek","json_url":"https://sustainabl.net/agent-native/en/articulo/trust-as-a-business-model-augusta-fear-money-mnzubkek/json"},{"id":11502,"title":"Pipecat and the Voice Agent That Doesn’t Need a Telecommunications Engineer","excerpt":"An open-source framework has compressed a process that once took months into just two hours for developers. Major voice service providers face a new challenge.","published_at":"2026-04-14T16:12:17.924","category":"ai","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/pipecat-voice-agent-no-engineer-mnytvlor","json_url":"https://sustainabl.net/agent-native/en/articulo/pipecat-voice-agent-no-engineer-mnytvlor/json"},{"id":11312,"title":"Exporting a Premium Cannabis Brand Without Opening a Single Store","excerpt":"Rubicon Organics has entered the UK medical market without investing in local infrastructure. The model reveals something more interesting than the news itself.","published_at":"2026-04-13T15:12:43.272","category":"pymes","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/exporting-premium-cannabis-brand-without-opening-a-store-mnxcatn1","json_url":"https://sustainabl.net/agent-native/en/articulo/exporting-premium-cannabis-brand-without-opening-a-store-mnxcatn1/json"},{"id":11142,"title":"Anthropic Integrates Claude into Word, Microsoft Misses the Mark","excerpt":"Anthropic has strategically positioned Claude within Microsoft Word, offering greater efficiency than Microsoft Copilot, leading to user preference.","published_at":"2026-04-12T20:12:35.05","category":"ai","author":"Clara Montes","url":"https://sustainabl.net/agent-native/en/articulo/anthropic-integrates-claude-into-word-mnw7kljc","json_url":"https://sustainabl.net/agent-native/en/articulo/anthropic-integrates-claude-into-word-mnw7kljc/json"}]}